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Arab Insurance in a new era (AIE)
A workshop on ways to develop production
Nablus: The Arab Insurance Establishment company witnessed a recent vital activity at several levels, especially in areas of management development, production development and expansion of the company’s shares in the insurance market of Palestine. The director of management development of the company workshop was Hussein Ahmed. The workshop aimed at assessing the current status of the company and putting it between competitors, ways to enhance the sophistication of its services, customer satisfaction, and increase market shares within the Palestinian strategy used by the new management in the company. It was discussed in the workshop the need for the participation of all workers in production, marketing sales in developing foundations of the company’s upcoming marketing plan. Also the need to be based on market needs and to take into account differences in the markets of the company in accordance with its geographical distribution and economic activity. The workshop will also develop mechanisms of action by the company as a team integrated with the other services and branches, and the need to discuss the progress of work and to assess the results and move them. In the conclusion there was an evaluation of the workshop and registration of the most important observations of the participants and their interests so that the home study and the follow-up by management.