AZIZA is one of Palestine’s leading companies in the poultry industry. It was established in 1997 as a subsidiary of the Palestinian Industrial Investment Company. AZIZA provides the local market with all types of animal feed, hatching eggs, broiler chicken, and fresh chilled chicken. Several achievements took place in 2012: The company opened Aziza-branded shops to sell poultry products in Nablus, Ramallah, Jenin, Tulkarm, and Qalqilya. Increasing the market share of Aziza products significantly and established a long-term partnership with a number of the company’s major clients. Finalizing the necessary preparations to empower the marketing department in the company and to have a unique set of skills, in order to improve product distribution and to open a new branch in Ramallah.